Why is it that the most racist among us are always the loudest in denying their own racism? Chinese-Spanish author and illustrator Quan Zhou Wu might have the answer. The author’s 2020 graphic essay Gente de aquí. Gente de allí. Ensayo gráfico sobre migrantes y españoles [People from Here. People from There. A Graphic Essay about Migrants and Spaniards] exposes the cracks in the foundation of post-dictatorship Spanish identity, eviscerating a prevailing belief held by some contemporary Spaniards: that they are not racist and that thus, antiracism efforts in the country are irrelevant. In this talk, Alison Posey will discuss how Zhou Wu deploys a ludic combination of memes, pop culture, and nuanced sociological research to turn the familiar trope of “I’m not racist, but…” on its head and make an urgent call for the development and implementation of antiracist discourse across all levels of Spanish society.